High-quality, well-designed windows and window treatments can make all the difference when it comes to selling potential buyers on a home. Everyone knows that windows help to illuminate a space, and let in fresh air. However, many overlook the potential in using window treatments to enhance interior design aesthetics and draw the eye towards a beautiful view, or distract from a view that is less than ideal.

Someone who is an expert on this topic is Freemodel’s Head of Design, Lauren Sharp. Lauren is a residential interior designer and member of the National Kitchen & Bath Association. She has past experience as an early employee of a tech enabled design and construction company, has been a consultant to startups in the tech <> design & construction space, and as a residential interior design business owner.

Among her many passions, Lauren is an expert in all things window treatments and sat down with me to share her background, break down the different types of windows and window treatments, and offer tips to agents. We covered so many areas that we decided to break this topic into a three part series, starting with an introduction to window treatments, then moving to advice to agents, and tips for budget-friendly window upgrades. Let’s dive in, and start with Lauren’s background and explanation of the basics of window treatments:

Lauren’s window treatment portfolio

Can you tell me a bit about your background and expertise when it comes to window treatments?

Yes, I’d love to! I spent part of my career designing and selling custom window treatments. I feel really confident about being able to look at any window and tell you exactly what type of treatment it needs. During the course of my work, I found that it was really important to educate myself on the types of windows out there, how windows are constructed, and options for window replacement because many a time, my clients would have windows in need of updating. If the area surrounding a window shows signs of a water leak or has dry rot, or if the windows are old and drafty and lacking energy efficiency, it is best to fix these problems first. If my clients had really bad windows I wouldn't be doing them a service by designing and selling them expensive custom drapery or shades. So I would suggest upgrading their windows first.

Ultimately, I always try to give my clients a valuable experience even if this means we don’t get to work together. Oftentimes, when folks replaced their windows, they would call me back to do their window treatments and it was always wonderful to enhance their space to its fullest potential.

Before we really dig in, can you explain exactly what window treatments are?

Window treatments are an extra layer added to windows that control light, add privacy, and can express your personal design aesthetic. They add softness and character to a space, while also providing increased functionality and comfort within a home. Did you know that they are a key factor in increasing the energy efficiency of windows? Some people describe them as the eyebrows of a window and that a window is naked without them. Examples of window treatments include interior shutters, blinds, shades, and draperies. As long as there have been windows, there have been coverings for windows! The history of architecture shows more similarities than differences in coverings used for windows throughout time and place. Think: Venetian blinds, Roman shades, Shoji screens, and hand-woven fabric hung from an iron rod!

The way I think about window treatments is that they frame the window and give it a place in the room, drawing the eye to the window. Some windows that offer stunning panoramic views may need no adornment. With other large windows, you may be blinded by light streaming in or feel a lack of privacy. So a window treatment that can be rolled up when not needed so as to not take away from the view, allowing for functional light control and privacy when needed, would work well in this example.

Lauren’s window treatment portfolio

Can you give me an overview of what types of materials are used for windows and window casings?

Materials for window casings (from least expensive to most expensive) include vinyl, aluminum, fiberglass, steel, wood-clad fiberglass, and then wood. When it comes to materials for the window glass itself, modern windows are now made of double or triple paned glass, with a special gas between the layers of glazing. The glass can be tempered for safety reasons, which is especially recommended in bathroom windows or sliding glass doors. The best choice for the energy efficiency rating of the window glass often depends on what direction the window faces, and the local climate. So a window that is facing west or south needs a higher energy efficient window to protect against UV rays and heat transfer, especially in warmer climates. And windows with a northern exposure, and especially in cooler climates will need a different energy rating that allows for more heat penetration from the sun to help warm the interior.

How would you describe the importance of choosing the right window treatment for a home?

There's a saying that windows are the eyes into the soul of the home. Envision a multimillion dollar property and imagine that it has zero windows. Even if the property is beautiful, it would feel like you’re in a cave. Or a psychological thriller! No matter the size or how fancy a home is, the windows are an essential part of what gives a home energy, life, and connection to its surroundings. Good windows, with appropriate casing, topped with beautiful window treatments are a trifecta that really changes the experience of a whole house!

Be sure to be on the lookout for parts two and three of this series covering all things window treatments! Next up, Lauren will detail her tips for agents when it comes to enhancing windows, materials that will enhance clients’ ROI, and common mistakes that she sees in the field.